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Social Media Marketing
What can Social Media do for your business? Social Media is perfect for updating you customers immediately. You don't have to open an email client, select the recipients, and type you message. Hoping they receive the message before they make their next purchase. Twitter, Facebook and other social sites, many of which also cater to a particular niche, allow you to update at one central location AND it manages your customers, your events calendar and comments for FREE.
With all of the outlets offering different services and features, being on the most popular forms of communication is a MUST! However, navigating the sites, setting up accounts and promoting your business can be a lot of work and confusing. You need Wireframe Websites to help you navigate around the web and ensure you reach your customers.
Wikipedia explains Social Media Marketing as:
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In the traditional marketing communications model, the content, frequency, timing, and medium of communications by the organization is in collaboration with an external agent, i.e. advertising agencies, marketing research firms, and public relations firms.[2] However, the growth of social media has impacted the way organizations communicate. With the emergence of Web 2.0, the internet provides a set of tools that allow people to build social and business connections, share information and collaborate on projects online.[3]
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it is coming from a trusted source, as opposed to the brand or company itself.
Social media has become a platform that is easily accessible to anyone with internet access, opening doors for organizations to increase their brand awareness and facilitate conversations with the customer. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. With emergence of services like Twitter, the barrier to entry in social media is greatly reduced. Report from company Sysomos shows that half of the users using Twitter are located outside US[4] demonstrating the global significance of social media marketing. Organizations can receive direct feedback from their customers and targeted markets."